Ludwig von Mises: "Big business depends entirely on the patronage of those who buy its products: the biggest enterprises loses its power and its influence when it loses its customers." - Economic Policy
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|Ludwig von Mises||The fundamental thesis of rationalism is unassailable. Man is a rational being; that is, his actions are guided by reason.||Theory and History|| p. 269||Rational Action
|Ludwig von Mises||Rational and irrational always mean: reasonable or not from the point of view of the ends sought. There is no such thing as absolute rationality or irrationality.||Omnipotent Government|| p. 113||Rational Action
|Ludwig von Mises||The assertion that there is irrational action is always rooted in an evaluation of a scale of values different from our own. Whoever says that irrationality plays a role in human action is merely saying that his fellow men behave in a way that he does not consider correct.||Epistemological Problems of Economics|| p. 33||Rational Action
|Ludwig von Mises||Rational conduct means that man, in face of the fact that he cannot satisfy all his impulses, desires, and appetites, forgoes the satisfaction of those which he considers less urgent.||Human Action|| pp. 17172; p. 172||Rational Action
|Ludwig von Mises||Action is, by definition, always rational. One is unwarranted in calling goals of action irrational simply because they are not worth striving for from the point of view of ones own valuations.||Epistemological Problems of Economics|| p. 35||Rational Action